Thursday, March 19, 2009

No Brainer

In the spirit of the oh-so-originally-named Budget Terminal and of course the $400,000 Marina Bay, should it come as any surprise that two of the winners to name the turns of the S'pore F1 circuit, more specifically the turn under the Benjamin Sheares Bridge and the turn near the Civilian War Memorial won with their chosen names being "Sheares" and "Memorial" respectively. Of course, they couldn't just name the bends as such, giving them what are only the most obvious names possible. No, they just had to hold a competition.

So much for encouraging creativity when the overall winner of the two grandstand tickets, a pit lane walk and a two-night stay at a trackside hotel did nothing more than stand at the turn in question, look heavenwards, see the bottom of the Sheares Bridge, think to himself "hey, that works", and then conjure up some smoke to justify the totally duh choice of name. If only all things in life were that easy, pay cut be damned...

Anyways, if things continue to follow this pattern, then i won't be surprised if the as-yet-unknown name of this mascot (which looks more like a Sun Wukong-esque monkey to me but apparently is a lion? I dunno) turns out to be something like Monyet/Singa, or why bother even with another language - monkey/lion.

2 comments:

Anonymous said...

If memory serves me correctly, they held a contest to name the Bukit Panjang LRT when it came out, and there was a picture in the paper of the kid who had coming up with the winning entry..."Bukit Panjang LRT". This does, I believe, reinforce your point!

chilipino said...

haha yeah i remember that - creativity be damned :p